Customer Alpha is a leading customer experience event bringing together a cross-industry community of professionals who never stop striving to better understand and deliver for customers. It’s a platform for learning about the behaviours and complex drivers that underpin decision making, and the tools and technologies that help win the hearts and minds of customers. 

By leveraging leading edge tools and technologies, forward looking firms gain the customer insights needed for market success. Whether you’re from a large organisation or a small enterprise, outdated assumptions about customers no longer suffice. Join a diverse community of brands and come away with the knowledge and tools to build a successful customer strategy.

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