Huobi HBUS Appoints Frank Fu as CEO for US Exchange

The official announcement today states that Frank Fu will be based in San Francisco, where he will lead the team to success, thanks to his global management experience and blockchain expertise.

Frank Fu is a renowned figure in the tech world, having held various executive positions at the Chinese giant in photo-retouching mobile apps, Meitu. He is expected to bring the same success to HBUS, as he did for Meitu in his role as Managing Director of Meitu Global and international investment.

Global branding, optimization of product development and operations, market share growth, and user acquisition are key areas that Fu already proved to have mastered, by managing to attract 500 million users of the mobile app around the world.

Frank Fu says that the cryptocurrency industry is currently in compelling times. He is looking forward to building a virtual currency and digital asset platform at the highest international standards. Best customer experience, technology innovation, and regulatory compliance are just some of the goals that Fu sets for the U.S. partner of the Chinese exchange.

Fu’s interest in blockchain technology started years ago, having found a number of blockchain mobile user-friendly applications and digital media startups in the US and in Asia. Furthermore, in April 2018, he invested $2 million in a blockchain-based sports game – MYDFS and was appointed as project adviser. His impressive career also includes being the President of Kingsoft’s Office Software US and acting as the General Manager and Vice President at Bitfone – an innovative mobile device management company that was acquired by HP for $160 million.

The Chinese exchange, based in Singapore, has been actively pursuing overseas expansion in 2018. In late March 2018, Huobi announces that its operations are expanding by moving to the U.S, starting the HBUS venture in San Francisco. Furthermore, the exchange launches a South Korean subsidiary and discloses plans for opening a London-based office.

The new CEO appointment comes at a period when the Huobi Pro exchange is moving toward its formal launch in the U.S., registering as a money service business with the main regulator in the country – the Financial Crimes Enforcement Network. Huobi’s founder makes it clear that the company is determined to stay compliant with the U.S. regulations and any new rules in the future.

HBUS U.S. venture plans to start trading early in July 2018. It offers a reliable and secure marketplace to sell, buy or trade a wide selection of digital currencies. The platform provides an open and competitive market that uncovers blockchain assets with potential to change the future of finances. It is intended to continue the growing popularity of the Huobi exchange, which is currently seeing over $852 million in trades for the 24-hour period. Huobi Pro is currently ranked as the fourth largest crypto exchange in the world.