Experienced professional with strong marketing and sales background and a solid record in business management in multi-cultural environments, including all size operations. Self-motivated, result-oriented and problem-solving leader with an entrepreneurial attitude Experience over 20 years in B2C and B2B gained in blue chip companies in FMCG, Retail, Media and Intralogistics. I am known as a transparent communicator and and builder of high-performance teams, and expert of customer needs. A former competitive ice hockey player who brings an optimistic and can do attitude to all business environment, large or small. Specialties: Business Development, Reorganization, Change management, Brand Management and Brand Building, Product Innovation. Productivity, Competitive Edge, Supply Chain, Return on Marketing Investment (ROMI), M&A, Market Research, R&D, FMCG, Retail, Out of Home (OOH), Marketing.