Nikolay Syusko

Award winning marketing specialist. Blochckain consultant.

10 years experience in leading European communications agencies. Helped Coca-Cola, MasterCard, Toyota, Unilever and other brands establish their digital communication. Ex-General manager of blockchain startups like KICKICO that raised more than $100 millions on fundraising. In Apla he's responsible for leading blockchain integration practice in governments and enterprises from UAE to Russia. LinkedIn opinion leader (10K business network) Personally I help clients to achieve benefits of digital transformation: 1. Educate. Make workshops on blockchain use for business & governments C-level specialists. 2. Analyze. Define use cases within the organization that could be optimized via blockchain. 3. Coach. Help Apla team to outperform clients expectations (from use case for 1 week to in-depth business analysis). 4. Sale. Present proof-of-concepts for senior managers. 5. Lead. Help leaders to drive technology change via in-depth risk analysis, trendwatching and defining impact on business.

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