One of the best blockchain solutions is switching its focus to empowering its new product launch with strong marketing and community management activities

Affected by the Chinese regulations risks and crypto ban in 2017, Qtum’s team has been concentrating efforts on product development, leaving promotion on the side.

Patrick Dai, the founder of the Qtum project, which brings the best of Bitcoin and Ethereum in the making of a cutting-edge blockchain for creating decentralized applications, announced the new strategy in a tweet on the 30th May.

The Qtum community strongly believes that marketing is the only missing element needed to boost the coin’s value and lead to mass adoption. Some crypto analysts believe that higher awareness of the platform’s top performance and specifications would lead to an excellent end of the year, marking a coin price ten times higher than the current - over $100.

Partick Dai’s Twitter announcement had an immediate effect on the coin’s market performance, finally ending a downward trend with a 5% increase. This market reaction confirms the opportunity and great need for an active marketing strategy.

The exclusive platform features - processing of 70-100 transactions per second, compared to 15-30 on Ethereum and 3-5 on Bitcoin, as well as the security, versatility, and cost productivity,  make QTUM one of the best smart contracting frameworks. The variety of programming languages empowers its flexibility.

The focus change comes with the launch of the X86 virtual machine - another layer on top of the already highly-secured blockchain, which enables Dapps testing and deployment. The X86 also overcomes significant issues, like the scalability of the Ethereum blockchain, and allows developers to use languages like Java, Rust, C++ and C. It is more cost-effective with regards to smart contracts execution, compared to other blockchain platforms today, thanks to the few nodes of the virtual machine.

Various platforms are positioned higher than Qtum, yet they can't accomplish what Qtum can. All signs point that rapidly the crypto will get itself a legitimate place among the best coins in the world with the right amount and quality of marketing activities.

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